solutions for your music programming!
Robert Johansson and Better Radio Programming is a music programming and music scheduling software consultant with success stories from a wide range of formats on 4 continents. Better Radio Programming specializes in helping Radio, TV and other music content providers optimize and create programming strategies.
We work with all major brands of music scheduling software such as RCS Selector®, GSelector®, MusicMaster® and PowerGold®.
rcsworks.com The home of Selector Linker MasterControl GSelector
a-ware.com MusicMaster Scheduling
powergold.com/ Powergold music scheduling
Specialties:
Analyze, design, optimize and train.
Implementation of results from perceptual studies and music research into daily programming. ¨ Focus on the basics, not just the function keys and create customized solutions with an individual approach to perfectly match each format, market and strategy.
More about that
Radiodays Europe Barcelona
Better Radio Programming is attending Radiodays Europe in Barcelona this week, March 16-18: Radiodays Europe
Hope to see you there
third phase of Indian FM radio channels
E-auction for the third phase of Indian FM radio channels will commence in June. FM Phase-III policy extends FM radio services to about 227 new cities, in addition to the present 86 cities, with a total of 839 new FM radio stations.
The government has hiked the cap on foreign holding from 20 per cent to 26 per cent.
The private radio operators are also allowed to carry news, but only from bulletins of All India Radio (AIR)
Radio Conferences 2012
Better Radio Programming will attend the Radiodays Europe in Barcelona March 16-18: Radiodays Europe
And Worldwide Radio Summit April 26-29 Los Angeles Worldwide Radio Summit
If you are attending and like to meet. Please let me know
Music log service
Do you need occasional help, fill-in music director, or a permanent offsite music programmer or are you out of regular people doing the music?
Imagine the savings in employee salary, benefits, and taxes and still you get your program files delivered perfect on time via the internet.
No problem, Better Radio Programming helps you with music logs perfectly delivered.
Better Radio Programming Music Scheduling Service:
Get music logs with perfect rotation & exposure. The music as it should be to suit your station. We have Major market experience in AC, Hot AC, Soft AC, Rock, Oldies, Rhythmic CHR & Mainstram CHR. Other formats available, customer satisfaction guarantee given.
For best results, we recommend a start-up session on-site to go over the goals together with the station and set up the basics in the music software. This to make sure that the music software will work as good as possible for your station. After that we're ready to deliver music logs to your station.
We provide service for clients using Selector®, GSelector®, MusicMaster® and Powergold®. Station license for software not included. For more information on prices and if services are available in your market send e-mail to .(JavaScript must be enabled to view this email address)
GSelector 3.18
GSelector 3.18 released. Will update one of my clients today.
They will enjoy even more control with new functions like percentage participation and multiple priority lists.
Contact us for a confidental discussion about what we can do to improve your music programming by optimizing your Selector, GSelector, MusicMaster or PowerGold database
http://www.betterradio.se/index.php/contact/
40 station GSelector
Optimizing a 40 station GSelector database.
A perfect tool for this client with a small staff working with many stations. Mother and child stations is a real time saver for them
+ an automation system that connect with GS web service for import of songs and export of logs without any manual work
The new History Map Plot options in GS 3.17 have made my work analyzing the output much easier
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
Analysis tools
Music Scheduling Tip: Create a daily routine checking your key separations before sending the log.
Make the analysis tools your friend. It can be shortest artist separation, the song exposure of random 10-15 songs and average exposure of core and edge sounds within your format.
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
Music Scheduling tip: Juggling is better
Juggling is better than digging.
When editing your music logs, juggling to perfection is to prefer before digging. Too many changes by digging will end up with just dropped songs in the top of the stack when next days are about to be scheduled.
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
Music programming tip;
It’s not the songs you don’t play which might drive your audience away.
Instead of spending hours on which new songs to add this week, take your time looking on songs in active play that are not compelling enough.
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
platooning
Platooning of your music categories can be a great way to make your station sound even fresher.
Some general advises when doing platooning (alternating of some titles in active categories).
Don’t platoon your power categories. Don’t change songs too frequently and remember that higher exposure of the platooned songs will make more impact.
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
artist separation strategy
What is your artist separation strategy?
Do you separate all artists the same? Which artist are most expected on your station and what kind of artists is more felt as ”spice”?
A very good tool in Selector, MusicMaster and Powergold is the possibility to set individual separations for each artist.
Commonly a smaller number of core artists should get a shorter separation than the general setting and then individually selected artists can get longer.
Too long artist separation is a very common cause of getting log jams and poor exposure in some categories.
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
non music elements
How do you schedule your non music elements?
A good and clear strategy when planning on how to schedule non music elements can both save time and make you communicate your key messages optimally.
Some questions to consider:
How many messages do you communicate at the same time?
When is the message relevant to your audience? And do you have special versions so you can increase exposure closer to the event?
Do you start the campaign early enough in order to create awareness?
What is your plan to back sell what you did?
Do you schedule your music promos in front of your most important songs?
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
new strategy old settings is a NO NO
New strategy, new songs and old settings in RCS (or other scheduling system) is usually a big NO NO.
I looked at a former client's database who spent big money on research but not on implementing it properly. Just changing categories and clocks is not enough.
It used to work well for the old strategy, now we see poor natural turnover, parameters who work against the new strategy and some secondary songs getting more airplay than the powers. Fixing the daily log will demand for much more manual editing.
I hope your database is working better.
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
Music scheduling tip of the week “The 15-minute rule”
In any given 15 minute period, is your station’s positioning statement regarding the music holding up?
The audience should be getting a true feel of all the various music genres and eras being represented in this 15 to 20 minute segment.
If, for example, in one 15 minute segment, you have a Power Current, a Recurrent, a 90’s, and a Secondary Recurrent on a station that says it plays the “best of the 80’s 90’s and today”---you’re presenting a different product than your marketing.
The 15-minute rule also applies to tempo, , sound, mood and artist/type clumping
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
Music programming tip of the week “Music Monitor”
When did you last analyze your competition? (not just sample them)
A 4 hour snap-shot during prime time is a great tool to check what your competition is doing. I suggest putting name of artist, title, soundcode, era, tempo in an Excel sheet and calculate averages and spread. I also suggest marking if the song is played by you.
Keep track on the results and remake the monitor if you see very big changes compared to last monitor. A good rule of thumb is to conduct a monitor once ever 4 to 6 months and / or if the competition is doing a major change.
The result might be very different from your perception of them.
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
Music scheduling tip of the week
What is your soundcode strategy?
When did you check your music codes last time? Are the codes set by different people and did they have the same strategy in mind? Alternatively, do you play songs which are considered as more mainstream today than when you added them?
I recommend my clients to recheck codes every 6-9 months
A good use of soundcodes is to separate similar sounds from each other and block others from playing back to back
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
music scheduling tip of the week
Focus on these 3 Key Elements: “Strength”,” Sound” &” Variety”. Strength is #1.
Resist the temptation using all rules and settings available. Rethink - Which ones are really important for you strategy.
-- We help clients evaluate their inventory and classify the songs to best match the desired strategy.
Contact us for a confidental discussion about what we can do to improve your Selector, GSelector, MusicMaster or PowerGold database
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some sites from friends and colleagues
Music Scheduling Software I use
GSelector
Selector SQL
Linker SQL
Selector V12 (Dos)
MusicMaster
Powergold
Music 1
Whatever software you prefer,
Better Radio Programming will help you with customized solutions.
National and International media and broadcasting sites
Allaccess.com All Access Music Group
Onair.nu A Swedish site for radio people
Radionytt.se International and Swedish news about media
Radionyt.com Danish news about radio
Radioszene.de German magazine for radio
Exchange4media.com Indian media news
Emunity Edge Swedish company delivering music and mobile services
Companies delivering music to me
Newmusicserver.com Digital distribution of music to broadcasters.
Play MPE Secure media delivery to broadcasters
iDJPool The Profesional DJs Source For Digital Music
Companies researching the broadcast industry
Radiointeligence.com Radio Inteligence
ColemanInsights.com .com Coleman Insights - Music Insights Branding
P1research.com P1 Research
P-m-w.com Pinnacle Media Worldwide
Broadcastarchitecture.com Broadcast Architecture
Brandsupport.de Brand Support Media Research
mediabase.com Media Base
unitedradio.co.uk United Radio Consultants
minradio.se MinRadio: A collection of music only stations on the web
Q.Which software is Better Radio Programming working with?
Does Better Radio Programming provide a music scheduling log service?
How does Better Radio Programming work with clients?
“Working with Robert was an enriching experience through & through. His music programming skills are par excellence. But what is really more striking is his ability to quickly understand the market & create tailor made solutions even in markets like India where he'd not worked before.”
Madhusudhan Ranganathan, Regional Programming Director Radio City 91,1 India
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