Winning solutions, beyond the function keys for your music programming & music scheduling strategy!

Is your Selector®, GSelector®, PowerGold® or MusicMaster® music scheduling database customized for your music strategy?

And Are You Using It The Best Way?

Better Radio Programming offer a thorough analysis of your existing programming’s strengths and weaknesses, before making professional recommendations

Tailor-made solutions customized to your format, market and strategies Clocks, parameters, rules, & category setup perfectly in sync in order to create better conditions for good music programming

Our priority is a complete understanding for every operator

We provide regular follow-up analysis to ensure your music programming and music scheduling software continues to achieve your stations strategic goals.

contact: .(JavaScript must be enabled to view this email address)

Robert Johansson and Better Radio Programming is a music programming and music scheduling software expert with success stories from a wide range of formats on 4 continents. Better Radio Programming specializes in helping Radio, TV and other music content providers optimize music scheduling software and create programming strategies.

We work with all major brands of music scheduling software such as RCS Selector®, GSelector®, MusicMaster® and PowerGold®. The home of Selector Linker MasterControl GSelector MusicMaster Scheduling Powergold music scheduling

Analyzing, design, optimizing and training.
Implementation of results from perceptual studies and music research into daily programming. ¨ Focus on the basics, not just the function keys and create customized solutions with an individual approach to perfectly match each format, market and strategy.

Robert has a long history in radio since the late 80’s. He designed and served as Program Director of Stockholm’s first oldies station Vinyl 107. He was Head of Music Programming at National Hot AC Mix Megapol. Since the late 90’s he has adviced clients with their music programming and specializes in implementing music research and optimizing music scheduling software.

Robert has more than 27 years experience working in radio and provides consultancy for all major music scheduling software systems like Selector®, PowerGold® and MusicMaster®. He has more than 22 years experience with RCS® Selector®, Linker® and MasterControl®.

Better radio Programming works with each station on an individual basis based on the market needs and desires. We find out what is important for you and what your goals are. We don’t approach any projects with an "everything fits all” plan.

Better Radio Programming clients include dozens of public and private radio stations on 4 continents. Plus, we provide solutions for TV stations, mobile and online operators in Europe. We have worked with CHR. Hot AC, Soft AC, Oldies, Rock, Urban, Dance, Hip Hop, Rhythmic oldies, MOViN and local formats in many markets.

Within our network of experts, we also arrange consultancy in strategic
research, sales, morning show, news, promotions and marketing
Within our network of experts, we also arrange consultancy in strategic research, sales, morning show, news, promotions, engineering and marketing.  
Question box Q.

Price of services?


Does Better Radio Programming provide a music scheduling log service?


How does Better Radio Programming work with clients?

Referens box

We are extremely happy with the results after working with Robert. We are constantly receiving positive feedback from our audience as well as advertisers. We strongly recommend Robert

Ravi Nair Radio Mango Kochin India